Home Based Business - The X Factor
By Darrell Lischka
What’s the difference between those who are and those who are not financially successful in a home based business opportunity? Only 5 percent of those that venture into this industry find real success. What’s worse is there are endless opportunities around us, yet the gap is widening on a daily basis. There are people that are building a successful home based business and developing a stable income. So what is it exactly that successful people have, that I like to call the X-Factor?
Thousands of articles have been written over the decades about how one should go about achieving success in a home based business opportunity. However, there seems to be several common attributes that all successful people have. They have a vision of where they are going, clearly defined goals and a good mentor to guide them along the journey. Yet there is one more trait or quality that seems to separate successful people.
Do you know what that is?
The one defining trait that stands head and shoulders above all of them is passion. It’s not something that you are taught in school or read in a text book, but is a deep burning desire within you. Just ask anyone that has developed a successful home based business and what the difference was for them. They will likely talk about things like having defined goals, persistence and finding a good mentor to work with. Yet if you dig deep, you will discover they all seem to have that unique passion.
If you have ever watched the movie called “The Pursuit of Happyness”, you will know exactly what I mean. Here is a story about Chris Gardner, who was down on his luck and desperately looking for a way to raise his family as a single parent. He was broke to the point he would have to stay in homeless shelters just to eat. He ultimately became successful and is a self made millionaire. So how did he do it and what did he possess that others did not? He faced more obstacles than many, yet somehow dug himself out of poverty. The one key ingredient that resonated throughout the movie, was his passion to succeed.
For me, my passion is seeing my wife being able to walk into her job and fire her boss. It’s not that she hates her job or anything like that, but its the ability to be around for our daughter. You see, when I was young, my mom was around when we left school in the morning and returned in the afternoon. My parents did not have to worry about who was raising their kids. Likewise, we do not want some stranger raising our child. Although my daughter is in school for several years, it is still a burning passion of mine to have my wife home to be there for our daughter.
Passion is the fuel that makes people do the things that will build a successful business opportunity no matter what the challenges are. Every one of us has the ability to be successful and its all about choices. If you do not have passion, then your chances of building any successful business is limited.
Anyone that has ever been successful in the home business industry, had passion. That is what I call the X Factor. So where will you be in 5 years? Take some time and really think about what is driving your inner passion to have success. Nobody ever said that building a successful home based business would be easy, but the freedom to live life on your terms is a great motivator.
Make it a day everyone!
Darrell Lischka
Darrell Lischka - Business Coach outlines specific home based business techniques and strategies to help you succeed. Learn the real truth about how to make money online and why you should stop wasting time with the get rich quick programs that are only designed to take your money.
Discover Why 95% of the people never make money online. To learn more, click on either link below to watch the video.
http://businessopportunitycoop.com Buy Customers - Not Leads
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Work at Home - Organizing Your Office
If you want to work at home, you need to organize yourself. You do not need a big, fancy executive type office in order to get started, especially if you start your consulting business on a part-time basis. Work at Home in a spare bedroom, a section of the basement, or even a corner of the dining room, will do very nicely. If you handle your own bookkeeping/filing, you will need a ledger of some kind, and a file cabinet or two. You will need a computer if you plan to do your own correspondence. An alternative is to do all letters, etc. in longhand hire someone to put them in final form for you. Check the local high school or college. They may be happy to post your ad for a young lady looking for part-time work.
Instead of going to the expense of paying for a business phone, Work at Home and use your residence phone and train all members of the family to answer it in a business-like manner during normal working hours. Save copies of all the sales letters you send out, and of course, all job proposals you submit. Set up your file system with your final plan in mind, and you will save a lot of time as well as frustration.
Get the kind of file folders that hang from the sides of the file cabinets drawers, allowing you to position the file folder title anywhere across the top of the folder. Then as you add clients to your work at home business, you can keep files in alphabetical order without a jumbled-looking file drawer in which you have to search for each title. It is also a good idea to keep your active accounts in one drawer, your hoped-for accounts in another, and master copies of all letters, proposals, business contact information and records in still another drawer. You also need business cards for a work at home business to look professional. Your nearest quick print shop can usually order these and help you in selecting wording and design.
Whether to rent, lease or buy a copy machine for your work at home business is up to you, but virtually work at home business can get by without file copies. Carbon paper means a loss of efficiency, and running over the corner shop to get copies is going to cost you time and money. So be sure to fit some sort of copier into your business start-up costs. If impossible at the very first, use the old carbon paper--you must have a copy for your file.
One you've decided what area of work at home business consulting you want to be in, and have your office or working space set up, the next thing is to let people know you are available for work. Definitely use some common sense and applied knowledge before spending any money on advertising. Generally speaking, you will pick up some customers regardless of the problem area you specialize in, by advertising in your own areas most popular newspaper. However,we would not recommend much more than a small ad in the Sunday editions, unless you are direct mail, multi-level or garage sale consultant.
Check with your Chamber of Commerce for a list of trade and specialized work at home business publishers in your area. Either pick up a sample copy of the business journal at the local newsstand or write to the publisher and ask for a sample. Look through those catering to the type of business you want to serve. Check the editorial styles and types of advertising they carry, then select the one that corresponds with your needs. Basically, unless a publication reaches the people you are trying to sell to, don't advertise in it regardless of the style, quality, or advertising rates.
Radio or television advertising would probably be a complete waste of advertising dollars for your work at home venture, unless you are offering help with direct mail, multi-level marketing or garage sales. The best time for any broadcast advertising in order to reach your best prospects seems to be in the evening hours after the late-night news, when these people are either still laboring over their special projects or relaxing before going to bed.
If you Work at Home and do use broadcast advertising, the commercial is very important. Really concentrate on this, and use lot of common sense in writing the message. Even if you engage the services of an experienced broadcast copywriter, make sure the message speaks to your potential customers, and convince them that you can help solve their problems or improve the profit picture of their business.
Finally, where to advertise. Go with a quarter-page ad in the yellow pages of your telephone directory. The space salesman will help you with the ad, but remember, you want it to catch he eye of your particular client, and offer a promise of an end to his problems. Always talk to your kind of people, emphasizing the benefits of your services. It's not good practice to quote or even discuss prices in either you advertising or on the phone when people respond. Always get name, address and telephone number, then explain your services in general. Set up an appointment to look over their operation, analyze their needs, and make a written proposal to solve their problems.
There you have it, a plan that can lead you to success as a Work at Home Business Consultant. Remember, though, no amount of research, reading, listening or investment can make you successful until you do something with them. Action on your part is the absolute ingredients that must be added, and that is up to you. Your future is in your own hands. Start a work at home business today and discover new possibilities.
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